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Media & PR Manager

Location: 

Boulder, US

Vaisala is a global leader in measurement instruments and intelligence helping industries, nations, people, and the planet to thrive. From predicting hurricanes to optimizing renewable energy production, our technology is used where it matters the most – from data centers, windfarms and laboratories to airports, the Arctic and even the surface of Mars. Vaisala is recognized in TIME Magazine's World's Best Companies in Sustainable Growth 2025 study. Our team of over 2,400 experts and 59 nationalities around the world is committed to taking every measure for the planet. Driven by our shared purpose, curiosity, and pioneering spirit, we stay ahead and make a difference. At Vaisala, you don't have to fit in to belong.

 

We are looking for a Media & PR Manager for Vaisala Xweather in our Louisville, Colorado office. This will be a hybrid position.

  

Xweather brings weather intelligence to decision-makers in every weather-sensitive business. By combining local sensor data with advanced AI predictions, we deliver precise and actionable weather insights. We transform weather challenges into opportunities and build resilience against severe weather and climate change. Xweather is a fully digital subscription service platform. 

 

As Xweather’s Media & PR Manager, you will be the bridge breakthroughs in forecasting, sensor networks, and proprietary weather data into headlines globally. You’ll secure coverage that positions us as the market leader in weather intelligence across Tier 1, tech, and trade press and earned media. We’re often asked for data and insights on our strengths in lightning, insurance, and the energy industry. Your role is to turn that into a consistent source of support for the media.” 

 

Your mission: Land consistent, high-impact global media coverage that spotlights Xweather’s innovations. 

 

 

What is your role? 

 

 

Media relations 

  • Develop and drive proactive pitching strategies that land Xweather in top outlets (business, tech, energy, finance, automotive), and other earned media channels. 

  • Cultivate strong relationships with journalists, editors, and analysts who cover weather, climate, and technology. 

  • Respond rapidly to breaking weather events with data, graphics, and expert commentary that make Xweather the go-to source. 

 

Press materials & storytelling 

  • Craft press releases, media pitches, and press kits that translate technical innovations into clear, newsworthy stories. 

  • Shape narratives that highlight Xweather’s role in safety, efficiency, and climate resilience. 

  • Support spokespeople with talking points, commentary, and ghostwritten op-eds. 

  • Translate technical concepts into exciting stories together with product and marketing. 

 

Thought leadership 

  • Secure guest articles, interviews, and panel slots for executives and scientists. 

  • Drive media visibility around product launches and industry events by coordinating press briefings and analyst sessions. 

  • Ensure the Xweather media hub is always press-ready with visuals, logos, and updated backgrounders. 

 

 

What you’ll bring: 

  • A proven portfolio of earned placements in Tier 1, trade press, as well as other earned media channels. 

  • 5–8 years in B2B tech, weather, environmental, or data-driven PR roles. 

  • Strong media instincts: you know what makes a story land and how to package it fast. 

  • Comfort interrogating technical experts and turning complex science into simple, quotable lines and graphics  

  • Resilience under deadline pressure and skill at building lasting journalist relationships. 

      -Nice to Have: familiarity with meteorology, climatology, or AI; experience in supporting global SaaS or data platforms. 

 

 

 

ANTICIPATED SALARY RANGE: $110,000-$135,000 annually with a performance bonus plan. Salary is determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data. Additionally, we offer our employees a competitive benefits package which is outlined below. Please note that applications sent via email cannot be processed due to privacy reasons.

 

 

Ready to take every measure for the planet?  Apply at the latest on October 30th, 2025 via the application form. 

 

 

Our Vaisala solutions contribute to societies and people’s lives in over 150 countries – and can even be found in space. With our technological innovations for measuring weather, environmental and industrial conditions, we have a key role in solving the grand social and environmental challenges of our time. We offer you a career with a clear purpose and a chance to create observations for a better world.  We take pride in being pioneers who strive to bring about positive changes in both the society and environment, and our work is not done yet. Take advantage of this opportunity and join our team to make a difference!

 

What we offer:

Our benefits package includes: health, dental, and vision insurance, flexible spending accounts, company paid life, long and short term disability, 401(K) plan with company match, a variety of voluntary benefits programs, fitness reimbursement, Employee Assistance Programs, and tuition reimbursement. We also offer holiday pay and a generous paid time off plan.

 

To be considered for this position you must currently be eligible to work in the U.S. Vaisala participates in the E-Verify employment verification system. Candidates are subject to a complete background check prior to an offer being extended.  As a federal contractor, Vaisala reserves the right to enforce government mandated vaccination requirements for its employees.

 

 

EOE V/D

Vaisala is proud to be an Equal Opportunity Employer and is committed to providing equal employment opportunity for all persons in all facets of employment.  All qualified applications will receive consideration for employment without regard to any legally protected status.

 

 

Reasonable Accommodation Notice

Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. As a government contractor, Vaisala complies with Section 503 of the Rehabilitation Act of 1973 (the Act), which is a law that prohibits federal contractors and subcontractors from discriminating in employment against individuals with disabilities and requires employers take affirmative action to recruit, hire, promote, and retain these individuals.

 

If you require a reasonable accommodation to complete an application for a recognized disability under applicable law, please contact Human Resources by phone at 303-499-1701 or by email at ushr@vaisala.com. Please note that you can easily submit application by attaching your LinkedIn profile in the recruitment tool (LinkedIn Apply functionality).


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Nearest Major Market: Helena
Nearest Secondary Market: Montana

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